Behind Nice
Hi, I'm Johnson Diep, a storyteller and creative strategist who happens to use cameras as the medium.
For over 15 years, I've been helping brands, businesses, and creators tell their stories through photo and video. Throughout my career, I've worked on everything from short films and music videos to food content, e-commerce campaigns, commercials, and social media content.
Before launching Nice Scribble, I co-founded and helped grow The Combiine, a creative marketing agency where I led content strategy and production for restaurants, consumer brands, and local businesses throughout Southern California.
What I enjoy most isn't just creating visuals, it's developing the ideas behind them. I believe the strongest content starts with a clear purpose and thoughtful creative direction. Whether the goal is to drive sales, build a brand, or simply tell a great story, I love finding unique ways to bring ideas to life.
When I'm not behind the camera, you'll probably find me traveling in search of great food, bowling with friends, or exploring new creative projects.

